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標題: 賦能本地企業的增（zēng）長引擎（qíng） [打印本頁]

作者（zhě）: shakibkhan37 時間: 2025-8-25 14:50
標題: 賦（fù）能本地企業的增長引擎

社（shè）區（qū）短信營銷是新風口（kǒu）。它是精準（zhǔn）觸達用戶的利器。許多本地企業正在使用它。它能有效提升客戶參與度。這是一種強大的營銷策略。它基於地理位置的優勢。它（tā）能建立更（gèng）緊密的聯係。社區短信營銷非常高效。它能直接發送到用戶手機。這比傳統方式更有（yǒu）效。它能帶來更高的轉化率。企業能通過它發送促銷信息。他（tā）們也可以發送活動通知。這能增加銷售額（é）。

社區（qū）短信營銷：為何如此重（chóng）要？

社區短信（xìn）營銷為（wéi）什麽重要？首先，它非常個性化。企業可以根據用戶喜（xǐ）好發送信息。這能讓用（yòng）戶感到被重視。其次，它的即時性很強。短信幾乎能立即被看到。這能確保信息及時傳達。然後，它的成（chéng）本很低。相比其他營銷渠道，短（duǎn）信營銷更經濟。它能為企業節省開支。因此，它成為中小企業的首選。它能快速實現營銷目標。此外，短信營銷的打開率很（hěn）高。數據顯示，短信打開率遠高於郵件。這使得信息能有效觸達用戶。

社區短信營銷的核心要素（sù）

一個成功的社區短信營銷活動，有幾（jǐ）個核心要素。首先（xiān），是用戶數的精活（huó）動策劃者電子（zǐ）郵件列表準收集。通過會員注冊，消費記錄，企業可以收集數據。這能幫助企業描繪用（yòng）戶畫像。其次，是內容的個性化定製。根據（jù）用戶的購買曆史，偏好，可（kě）以（yǐ）定製短信。例如，向（xiàng）購買過咖啡的（de）顧客發送咖（kā）啡促銷信息。這能提高營銷效（xiào）果。然後，是發（fā）送時間的合理選擇。在用戶最可能看到信息的時間發送。比如，午餐時間（jiān）發送餐廳優惠券（quàn）。最後，是清晰的（de）行動號（hào）召。短信中必須包含明確的指令。例如（rú），“點（diǎn）擊鏈接立即購買”。這能引導用戶下一步（bù）行動。

如何開始你的社區短信營銷

你可以通（tōng）過多種方式收集用戶（hù）數據。例如，通過線（xiàn）上注冊表單收集。你也可以在實體店進行登記。讓用戶掃碼加入會員。或者通過線上活動收集。例（lì）如，參加抽獎活動。在收集數（shù）據時，要遵循隱私法規。確保用戶同意接收短信。這（zhè）是一個重要的基礎。沒有用戶數據，營銷無（wú）法進行。

圖片：

圖片一：標題：“社區短信營銷用戶（hù）旅程圖”。圖片內（nèi）容：一（yī）張流程圖，從用戶注冊會員，到數據收集，再到個性化短信發（fā）送，最後到用戶購買（mǎi）的整（zhěng）個過程。使用簡潔的圖標和箭（jiàn）頭表示（shì）流程。

第二（èr）步：細分你的目標受眾

收集到（dào）數（shù）據後，你需要對它進（jìn）行細分。你可以根據年齡，性別，購買習慣等進行分（fèn）類。例（lì）如，將女性用戶和男性用戶分開。將年輕用戶和年長（zhǎng）用戶分開。這樣能發送更有針對性的信息。細分能提高短信的精準度。從而提升整體營銷效果（guǒ）。這是一個關鍵步驟。它決定了你的信息（xī）能否打（dǎ）動用戶。

圖片：

圖片二：標題（tí）：“短信營（yíng）銷內容（róng）創意板”。圖（tú）片內容：一張靈感板，上麵貼著不同的短信內容卡片。例如，“節日問候”、“新品上架”、“限時促銷”、“會員專屬（shǔ）福利”等，每張卡片都配有一個簡單的圖（tú）標。

作者: RickyGoave 時間: 2025-8-25 23:53
標（biāo）題（tí）: How one Long Island school district became the epicenter of Trump
It’s no secret how President Donald Trump feels about sports teams turning away from Native American mascots. He’s repeatedly called for the return of the Washington Redskins and Cleveland Indians, claiming their recent rebrands were part of a “woke” agenda designed to erase history.

But one surprising team has really gotten the president’s attention: the Massapequa Chiefs.

The Long Island school district has refused to change its logo and name under a mandate from New York state banning schools from using team mascots appropriating Indigenous culture. Schools were given two years to rebrand, but Massapequa is the lone holdout, having missed the June 30 deadline to debut a new logo.
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The district lost an initial lawsuit it filed against the state but now has the federal government on its side. In May, Trump’s Department of Education intervened on the district’s behalf, claiming the state’s mascot ban is itself discriminatory.

Massapequa’s Chiefs logo — an American Indian wearing a yellow feathered headdress — is expected to still be prominently displayed when the fall sports season kicks off soon, putting the quiet Long Island hamlet at the center of a political firestorm.
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The district is now a key “battleground,” said Oliver Roberts, a Massapequa alum and the lawyer representing the school board in its fresh lawsuit against New York claiming that the ban is unconstitutional and discriminatory.

The Trump administration claims New York’s mascot ban violates Title VI of the Civil Rights Act of 1964, which prohibits recipients of federal funds from engaging in discriminatory behavior based on race, color or national origin — teeing up a potentially precedent-setting fight.

The intervention on behalf of Massapequa follows a pattern for a White House that has aggressively applied civil rights protections to police “reverse discrimination” and coerced schools and universities into policy concessions by withholding federal funds.

“Our goal is to assist nationally,” Roberts said. “It’s us putting forward our time and effort to try and assist with this national movement and push back against the woke bureaucrats trying to cancel our country’s history and tradition.”
kra33 at
https://kra-38at.ru

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